StumbleUpon Traffic Surge on My New Blog

My inner gadget lover got me thinking that I need to start a gadget blog. With that thought, SmartHomeGadgets.com was born at the start of January 2008. With just a few posts and a fantastic WordPress Revolution Tech theme, SmartHomeGadgets.com entered the blogosphere along with the other 150,000 blogs that are born everyday! Do the math!

I heard that StumbleUpon gives great traffic and Smart Home Gadgets was the perfect blog to test the theory. On January 19, 2008, Smart Home Gadgets was Stumbled and within a couple of hours, the traffic surged in.

275 Stumble visitors later, I checked my Google Analytics to find the most amazing bounce rate! My Stumblers bounce rate was 33.09% with 1.80 pages per visit!

stumbleupon traffic surge

At least some of my StumbleUpon traffic looked beyond the first page of my Smart Home Gadgets blog. With a fabulous magazine style theme, one must look beyond the cover to see what’s inside.

On January 24, 2008, my blog was Stumbled again to the tune of 85 visits and a 36.08% bounce rate.

I thought I couldn’t have enough of a good thing so I decided to try StumbleUpon’s advertising campaign program. I figured that if the free traffic was so good, the paid traffic ought to have a similar result. And it’s a bargain at 5 cents per visitor!

On February 5, 2008, I got my StumbleUpon Advertising campaign going at a nickel per view. 157 visits and $7.85 later, my bounce rate was a whopping 82.80%. Wow, that was much higher than the free StumbleUpon traffic. I found it hard to believe and I am a glutton for punishment, so I continued a limited ad campaign over a three-day period.

The numbers were similar, with a much higher bounce rate.

So now that I am down about $25, I hope that a few Stumblers from the paid advertising will make a repeat visit to my blog again, but judging from the high bounce rate, I’m not so sure.

I also learned that free StumbleUpon traffic brings quality visitors who are more likely to go beyond the surface of a blog or website, and may even return for a visit or two or more. The paid traffic results, while seemingly inexpensive, were dissappointing.

What else could I have bought with my $25? More Smart Home Gadgets, of course!

Serve Up Ads and Profit with AdEngage

Although AdEngage has been around since 2004, I just became aware of the company. Where have I been?

Anyway, AdEngage is a service that connects publishers who want to sell ad space on their websites with advertisers who want to purchase ads on their websites. AdEngage is also particular about what publishers they allow into their network of publishers – preferably, quality sites with real content!

AdEngage serves up text and PhoText ads in a variety of customizable sizes, both vertical and horizontal formats. A PhoText ad displays a photo with text, and both are clickable.

Once you create an account, and place the HTML code in a key location on your website, your site will be listed in the AdEngage directory. Once it’s listed, advertisers browse through the thousands of sites to select one or more on which to display their ads.

Then the ad shows on your website and you make money! Yeah!

The Success Space signed up as a publisher recently and placed the HTML code in the right most column.

The amount of money that an advertiser will pay to advertise on your site is directly related to many factors. You can see in the example below of a random site that I selected from AdEngage. For this example, the fee is $320. per week to advertise on that particular site. Excellent paycheck! And that is just for one advertiser. It’s likely they have many rotating at the same time so do the math fellow bloggers!

Adengage for advertisers and publishers

Since I just got started with AdEngage, I am still waiting for an advertiser to purchase ads to display on The Success Space. In the meantime, they display some random ads to fill the space. I am hoping that AdEngage will prove more lucrative than Adsense. I’ll let you know how it goes.

It is very easy to sign up and get started. What are you waiting for?

Have you used AdEngage? Good experience? Bad? All comments are appreciated!